超越巴别塔:共情传播视角下中国故事的国际化叙事研究

Beyond Babel:A Study on International Narrative of Chinese Stories from the Perspective of Empathic Communication

“讲好中国故事”,向世界展示新时代的中国形象,是当前对外传播工作的重要任务,也是传播学研究关注的重要问题。在不断流动的身份与话语空间中,如何将中国故事传递给国际受众,并达成良好的传播效果,可从共情理论出发,形成一个存在于多变环境中的稳定话语共识。本文将当下的“中国故事”讲述看作一个宏大的跨文化文本体系,从共面(说话人)、共事(文本)、共境(语境)、共通(受话人)、共意(沟通)五个角度来探讨共情传播对于“讲好中国故事”的方向性作用及其叙事策略。

“Present compelling China stories”and presenting the image of China in the new era to the world is an important task of current cross-cultural communication work and an important issue of communication research.In the constantly flowing space of identity and discourse,how to transmit Chinese stories to international audiences and achieve good communication effects can be based on the theory of empathy to form a stable discourse consensus that exists in a changing environment.This article regards the current“Chinese story”telling as a grand cross-cultural text system,which includes common face(speaker),common work(text),common environment(context),common audience(recipient),and common meaning(communication)to explore the directional role of empathy communication in“present compelling China stories”and its narrative strategies.