基于情感化设计的大学校庆交流产品设计研究

RESEARCH ON UNIVERSITY ANNIVERSARY COMMUNICATION PRODUCT DESIGN BASED ON EMOTIONAL DESIGN

为解决现有大学校庆交流平台的局限性,满足当代社交网络环境下用户对校庆交流平台的需求变化。以情感化设计在交互产品设计中的应用为基础,将情感化设计的三个层级融合贯穿于整个产品的功能设计、交互设计和界面设计过程中,完成大学校庆交流产品的设计实践。大学校庆交流产品满足用户沟通和交流的基本需求,实现沟通和交流过程的简单有效,提升用户的审美体验和情感体验。为情感化设计在交互产品设计中的应用提供了参考。

In order to solve the limitations of the existing university anniversary communication platform,and meet the changing needs of users for the university anniversary communication platform in the contemporary social network environment.Based on the application of emotional design in interactive product design,the three levels of emotional design were integrated throughout the function design,interaction design and interface design. The design practice of university anniversary communication product was completed.University anniversary communication product meets the basic needs of users’ communication,realizes the simple and effective processes of communication,and enhances users’ aesthetic experience and emotional experience.Provide references for the application of emotional design in interactive product design.