中文字体在电影海报设计中的应用研究

Application of Chinese Font in Film Poster Design

中华民族的象征性视觉语言就是中文字体,它与电影海报有着密不可分的联系。本文首先阐述了中文字体设计与海报设计的关系,然后论述了不一样的中文字体风格和表现方法在海报设计中的影响,同时也对于其中的特点进行研究,并且对电影海报中的中文字体设计提出建设性意见。

Since the birth of films,the film posters that can give people's spiritual and material needs have gradually have profound cultural characteristics.As the symbolic visual language of the Chinese nation,Chinese fonts are widely used in movie posters.This paper first expounds the relationship between Chinese font design and poster design,and then discusses the influence of different Chinese font style and expression method in the poster design,but also studies the characteristics,and expresses their own opinions and ideas on the Chinese font design in the movie poster.