摘要
随着互联网技术的不断发展和智能手机的广泛普及,短视频平台的使用率越来越高,成为人们关注的焦点。为了满足公众需求,地震系统纷纷开设抖音号。以目前地震系统开设的抖音号为研究对象,分析其发布内容,总结运营特点及存在问题,并对其运营和传播提供合理化建议。
With the continuous development of Internet technology and the widespread popularity of smartphones,the use of short video platform is becoming more and more high,which has become the focus of attention.In order to meet the public’s needs,seismic systems have set up Tiktok accounts.This paper takes the Tiktok accounts of the current seismic system as the research object,analyzes their publishing content,summarizes the operational characteristics and problems,and provides rationalization suggestions for their operation and dissemination.
作者
李亚杰
LI Yajie(Henan Earthquake Agency,Zhengzhou 450018,China)
出处
《高原地震》
2022年第1期67-70,共4页
Plateau Earthquake Research
关键词
地震
抖音号
传播影响力
Earthquake
Tiktok accounts
Propagation influence
