基于熵值法的电子商务发展水平测度与分析

Measurement and Analysis of E-commerce Development Level Based on Entropy Value Method

从基础设施、交易规模和发展潜力3个维度,选取中国2013—2019年省级面板数据,构建电子商务发展水平综合指标评价体系,利用熵值法测算电子商务发展水平综合指数及其3个维度指数,并进行区域异质性分析。结果表明,电子商务发展水平综合指数总体表现为上升趋势,通过区域异质性分析,东部电子商务发展水平明显高于其他地区,就其3个维度来看,电子商务发展潜力相对较大。

Based on the three dimensions of infrastructure,transaction scale and development potential,the provincial panel data from 2013 to 2019 was selected to set a comprehensive index evaluation system for the development level of E-commerce,the comprehensive index of the development level of E-commerce and its three dimensions index were calculated by using the entropy method,and the regional heterogeneity analysis was carried out.The results show that the comprehensive index of E-commerce development level show an upward trend,and through the analysis of regional heterogeneity,the development level of E-commerce in eastern China is significantly higher than that of other regions,and the development potential of E-commerce is relatively large in terms of the three dimensions.