中国语境下的网络平台治理:关键议题、现有模式与未来展望

Online Platform Governance in the Chinese Context:Key Issues,Existing Models and Future

在数字技术高度发展的当下,线上虚拟空间与线下现实空间的立体互嵌造就了更为复杂的文化景观,平台企业已经成为连接数据与其他生产要素的重要组织。我国网络平台治理面临的关键问题是信息不对称、算法伦理和平台垄断等。网络平台治理的模式应从法律、社群规范、市场和架构四个层面着眼,划分自治与他治的责任边界,把握数据治理的基本盘,明确数据产权,规范技术秩序,从而在理清多元主体相互关系的基础上,迈向生态化的治理格局。

Nowadays with the highly development of digital technology,the three-dimensional mutual-embedding of online virtual space and offline real space has created a more complex cultural landscape,and platform enterprises have become an important organization connecting data and other production factors.The key issues of online platforms governance in China are information asymmetry,algorithmic ethics and platform monopoly.The model of network platform governance should focus on the flowing four aspects:law,community norms,market and architecture.It also should delineate the boundary of responsibility between autonomy and heteronomy,grasp the base of data governance,clarify data property rights and regulate technical order,so as to move towards an ecological governance pattern on the basis of clarifying the interrelationship of multiple subjects.