成都杜甫草堂楹联文化内涵与传播略论

On the Cultural Connotation and Dissemination of Couplets in Du Fu Thatched Cottage in Chengdu

杜甫草堂是中国文学的圣地,其中的楹联不仅评述了杜甫的生平与成就,也寄寓了撰者的情怀,蕴涵着世事沧桑积淀的人生哲理,有着丰富的意蕴与文化内涵,是草堂重要的文化元素,可以起到增强游人对杜甫的理解,加深游客对诗圣的感性认识等作用。影响楹联发挥其文化传播作用的因素主要有二:一是楹联内容与意蕴对一般游客来说存在不同程度的理解困难;二是传播过程中楹联撰者、书写者混淆和署名讹误。有关部门应组织力量对草堂楹联进行多方位解读与鉴赏,将成果数字化的同时开发楹联相关文创产品,并重视网络的传播功能,从而以专业、准确的解读与鉴赏满足读者的欣赏需求,用楹联的文化内涵提升游客的旅游审美趣味,进而发挥楹联的文化传播功能。

Du Fu Thatched Cottage is one of the holy lands of Chinese literature.The couplets not only comment on Du Fu’s life and achievements,but also express the writer’s self-feelings.They contain the accumulated philosophy of life,rich meaning and cultural connotation.They are important cultural elements of the thatched cottage,which can enhance visitors’understanding of Du Fu and deepen their perceptual knowledge of the poet saint.There are two main factors that affect the function of couplets in cultural communication:first,the content and meaning of couplets are difficult for ordinary tourists to understand;second,the confusion and mistakes of couplets creators,writers and signatures in the process of communication.We should organize forces to interpret and appreciate the couplets of thatched cottage in various aspects,develop creative cultural products related to couplets while digitizing the achievements,and attach importance to the communicative function of the network,so as to meet the appreciation needs of readers with professional and accurate interpretation and appreciation,to enhance the tourist aesthetic taste with the cultural connotation of couplets,and to realize the cultural communication function of couplets.