摘要
文章从图书馆的文化职能入手,论述了文创产品在图书馆文化育人中的重要作用及进行文化产品开发的必要性,并简要介绍了河海大学图书馆通过实践探索,成功开发了以“河狸”为代表的图书馆IP形象,探索出一条联合学校师生共同开发文创产品的新路径。
This paper discusses the important role of cultural and creative products in library culture and educationg function,and points out that it is necessary to develp cultural products.What's more,the project has successfully designed the IP image of Hohai University Library,the little beaver and has found a new way to develop cultural and creative products together with other professional staff and readers.
作者
谭德维
冯亚娟
倪小怀
丁本洲
TAN De-wei;FENG Ya-juan;NI Xiao-huai;DING Ben-zhou(Hohai University Library, Changzhou 213022, China;College of Mechanical and Electrical Engineering, Hohai University, Changzhou 213022, China)
出处
《大学图书情报学刊》
2022年第4期117-120,共4页
Journal of Academic Library and Information Science
关键词
高校图书馆
河海大学
文创产品
产品开发
university library
Hohai University
creative product
product developing