标志性元素在服装设计中的应用价值分析

Analysis on the Application Value of Symbolic Elements in Costume Design

奢侈品服装设计师们会把品牌的视觉符号排列组合,以不同方式表现出品牌的文化内涵、发展历史及目标消费者所需求的生活态度和生活方式。通过分析标志性元素在其发展过程中的重要性,综合研究标志性元素在奢侈品品牌服装设计中的应用价值,对我国标志性元素在服装设计中的应用提出几点建议,以供参考。

Designers of luxury clothing will arrange and combine the visual symbols of the brand to show the cultural connotation,development history and life attitude and lifestyle demanded by target consumers in different ways.By analyzing the importance of iconic elements in its development process,the application value of iconic elements in the fashion design of luxury brands is comprehensively studied,and some suggestions on the application of iconic elements in the fashion design of China are put forward for reference.