网络空间视域下思想政治教育话语创新探析

On the Discourse Innovation of Ideological and Political Education from the Perspective of Cyberspace

随着互联网技术、自媒体以及网络舆论场的快速发展,网络空间不断重塑思想政治教育话语的生成与表达,呈现出“话语内容大众化、精微化”“话语生态多样化、包容化”“话语传播去中心化、流变化”等鲜明特征。在网络个性化推送、话语权泛化、话语空间细分的现实格局下,网络空间中一定程度上出现思想政治教育话语意义流失、话语权威碎片化消解以及话语空间离散等问题需引起教育主体的高度重视,应紧密结合网络场域开放性、交互性和社群化等新特点,从创新传播形式、话语方式以及话语生态等方面不断加大思想政治话语创新力度,有效提升思想政治教育话语的引导力、影响力和凝聚力。

With the rapid development of Internet technology, self-media and online public opinion field,cyberspace is constantly reshaping the generation and expression of ideological and political education discourse,presenting distinctive characteristics such as the popularization and refinement of discourse content, the diversity and inclusiveness of discourse ecology, and the decentralization and flow of discourse communication.Under the realistic pattern of network personalized push, generalization of discourse power and subdivision of discourse space, the loss of discourse meaning, fragmentation of discourse authority and dispersion of discourse space of ideological and political education in cyberspace need to be paid great attention by education subjects,which should be closely combined with the new characteristics of openness, interactivity and community of the network field, and constantly strengthen the innovation of ideological and political discourse from the aspects of innovative communication forms, discourse modes and discourse ecology, so as to effectively improve the guidance, influence and cohesion of ideological and political education discourse.