老城更新中的网红空间特质与生成机制研究

Research on the spatial characteristics and generation mechanism of internet-celebrity space in the renewal of old cities

在网络打卡平台迅速发展的背景下,网红效应也扩散到了老城更新领域。基于空间使用者的视角,以网红效应为切入点,选取北京老城更新项目中的网红空间作为研究对象,通过提取代表性网络平台的打卡贴、评论等数据进行词频统计分析,总结其网红效应的生成机制和空间构建方式的共同特质,创新性地提出了平面与立体两个维度的数字副本①建立思路,进而提出塑造网红空间应从色彩与材质、线条与形式语言、光影与空间氛围以及肢体与空间互动四组对应因素探索平面照片与立体空间的映射关系,同时总结了老城更新非同质化网红空间设计应当遵循与老城地标、肌理互动呼应,尊重传统建筑形式的原则。

In the context of the rapid development of online tick-off platforms,the influence of Internet celebrities has also spread to old city renewal.From the perspective of space users,this paper takes the Internet celebrity effect as the starting point,and selects the Internet celebrity spaces in the old city renewal projects of Beijing as the research object.By extracting the tick-off postsand their comments from representative network platforms for word frequency statistical analysis,summarizing the common characteristics of the generation mechanism of internet-celebrity effect and the space construction method,this paper innovatively proposes an idea of creating digital copies of planar and solid dimensions.On this basis,the article puts forward the viewpoint of exploring the correspondence between two-dimensional photos and three-dimensional space from four sets of corresponding factors:color and material,line and formal language,light and shadow and space atmosphere,and body and space interaction.Meanwhile,the article suggests that the non-homogeneous design of the internet celebrity space in the old city should follow the principle of interacting with the landmark texture of the old city and respecting the traditional architectural form of the old house.