基于信息设计的深圳地铁视觉导向系统体验性研究

RESEARCH ON THE EXPERIENCE OF SHENZHEN METRO VISUAL GUIDANCE SYSTEM BASED ON INFOR-MATION DESIGN

为了改进深圳地铁视觉导向系统信息不明显、空间布局不合理的问题,从信息设计的角度分析深圳地铁视觉导向系统每个功能模块的特点,帮助人们在特定的地铁空间环境中获得更加有效的信息。通过文献研究和实地调研分析人在地铁空间中的视觉搜索机制及深圳地铁视觉导向信息设计存在的问题。通过分析视觉导向系统设计与空间的关系、地铁视觉导向类型归纳、地铁导向信息的分布,提出地铁视觉导向系统的设计原则,以提高视觉搜索的效率。针对地铁视觉导向系统的平面视觉要素和空间定位要素提出了改进设计方法,构建了地铁视觉导向系统的设计体系,对深圳地铁视觉导向系统的设计具有理论意义。

In order to improve the problem of unobvious information and unreasonable spatial layout of the Shen-zhen Metro’s visual guidance system,analyze the characteristics of each functional module of the Shen-zhen Metro’s visual guidance system from the perspective of information design to help people get more effective in the specific subway space environment Information.Through literature research and field investigation,we analyze the human visual search mechanism in the subway space and the problems ex-isting in the visual guidance information design of the Shenzhen subway.By analyzing the relationship between visual guidance system design and space,the induction of subway visual guidance types,and the distribution of subway guidance information,the design principles of subway visual guidance system were proposed to improve the efficiency of visual search.An improved design method is proposed for the plane visual elements and spatial positioning elements of the subway visual guidance system,and the design system of the subway visual guidance system is constructed,which has theoretical significance for the design of the Shenzhen subway visual guidance system.