浅谈清远地域文化元素在文创农产品设计中的应用

On the Application of Qingyuan Regional Cultural Elements in the Design of Cultural and Creative Agricultural Products

地区发展与文化背景、文明程度等联系紧密。现代社会不断发展,经济科技水平显著提升,但是文化流失是普遍存在的问题。清远的农产品行业是重要的现代产业,其中文创农产品的设计和销售成为推广清远地域文化的标志。所以,在新时代要实现文创农产品设计,突出产品的应用功能,为人们提供更高层次的文化产品,针对地域文化元素在文创农产品设计阶段的具体应用,结合实践开展细致化的论述。

The development of a region is closely related to its cultural background and degree of civilization. With the continuous development of modern society, the level of economy and technology has been significantly improved, but cultural loss is a common problem. The agricultural product industry in Qingyuan is an important modern industry,and the design and sale of cultural and creative agricultural products has become a symbol of promoting the regional culture of Qingyuan. Therefore, in order to realize the design of cultural and creative agricultural products in the new era and highlight the application functions of the products, it is also necessary to provide people with higher-level cultural products, and to carry out detailed discussions on the specific application of regional cultural elements in the design stage of cultural and creative agricultural products, combined with practice.