O2O模式在皮革电子商务中的应用可行性研究

Feasibility Study of O2O Model in Leather E-commerce Application

近年来,O2O模式受到风险投资的青睐,发展势头强劲。为了让电商的发展更加稳健,一些皮革企业也开始引入O2O模式。通过对皮革现代电子商务发展的深入分析,在电子商务应用的具体实践中探索O2O模式,皮革发现电,O2O模式的发展与皮革产品的质量和服务、个性化等都有联系,需要提高产品质量,优化售前售后服务,增强产品个性化功能,使O2O形成良性循环,以促进皮革电商的可持续发展。

In recent years,O2O model is favored by venture capital and has a strong development momentum.In order to make the development of e-commerce more stable,some leather enterprises also began to introduce O2O model.Through the deep analysis of leather modern e-commerce development,explore the O2O mode in the concrete practice of electronic commerce application,leather discovered electricity,the development of the O2O mode and leather product quality and service,personalized,etc all have contact,need to improve the quality of products,and optimize the pre-market after-sales service,enhance products personalized features,make the O2O form a virtuous cycle,In order to promote the sustainable development of leather e-commerce.