基于大数据的网络舆情案例分析

Case Analysis of Online Public Opinion Based on Big Data

阐述采用SPSS软件对调查数据进行描述性统计分析,建立Logistic回归模型对衡水市网络舆情进行深层次分析,预测衡水市网民对网络热点问题的态度是“关注不评论”。

This paper describes the use of SPSS software to carry out descriptive statistical analysis on the survey data, establishes a logistic regression model to conduct in-depth analysis on the network public opinion of Hengshui City, and predicts that the attitude of Hengshui netizens towards the network hot issues is "concern without comment".