短视频产业发展助推乡村振兴研究

Research on the Promotion of Rural Revitalization by the Development of the Short Video Industry

随着短视频行业的迅速兴起,乡村短视频已经成为带动农村地区经济发展,有效解决三农问题的新途径。如何激发短视频产业内在潜力,积极推动乡村振兴,已经成为社会热议的话题。由于短视频行业门槛较低,且城市居民十分向往田园生活,因此短视频产业在农村地区得到快速发展。乡村居民应该踊跃加入短视频产业,从宏观、中观、微观三个层面利用短视频产业助推乡村经济发展。

With the rapid rise of the short video industry,the rural short video has become a new way to drive the economic development in the rural areas and effectively solve the problems of agriculture,rural areas,and farmers.How to stimulate the internal potential in the short video industry and actively promote rural revitalization has become a hot topic in society.Due to the low requirements in the short video industry and the urban residents’ longing for rural life,the short video industry has been rapidly popularized in rural areas.Based on this background,rural residents should actively join the short video industry to promote rural economic development from the macro,meso,and micro levels.