智能手机思想政治教育的传播特征、双重博弈与发展进路

The Dissemination Feature,Double Game and Development Approach of Smartphone Ideological and Political Education

智能手机具有交往流动化、参与普适化、表达个体化、形式多样化等传播特征,为手机思想政治教育带来了挑战与机遇。一方面,智能手机思想政治教育创造了思想政治教育新模式,拓展了思想政治教育时空,促进了思想政治教育思维转向,丰富了思想政治教育传播体系;另一方面,智能手机思想政治教育也容易陷入技术驯化、交往异化、消费异化、传播异化等困境。二者之间的相互博弈为智能手机思想政治教育的创新发展提供了更大的空间,充分利用好智能手机传播为思想政治教育带来的福利和优势有利于推动思想政治教育发展,提高思想政治教育的有效性,从而在新的时代背景和技术发展前景下推动思想政治教育的时代化、大众化和社会化进程。

The communication characteristics of smartphones such as mobile communication,universal participation,individual expression,and diversified forms have brought challenges and opportunities to mobile ideological and political education.On the one hand,smart phone ideological and political education has created a new model of ideological and political education,expanded the time and space,promoted the thinking turn,and enriched the communication system of ideological and political education.On the other hand,smart phone ideological and political education tends to fall into the dilemma of“technical domestication,communication alienation,consumption alienation,and dissemination alienation”.The mutual game between the two provides tension and space for the innovation and development of smart phone ideological and political education.Making full use of the benefits and advantages brought by smart phone communication to ideological and political education is conducive to promoting the development and improving the effectiveness of ideological and political education,so as to promote the modernization,popularization and socialization process of ideological and political education under the new era background and technological development prospects.