摘要
美术色彩在平面设计中的应用让作品的特色得以凸显,提高了平面设计的艺术价值。本文讲解了平面设计视觉传达中美术色彩的应用形式,并对美术色彩的应用为平面设计视觉传达带来的效果和应用美术色彩提高平面设计视觉传达效果的有效策略进行了分析。
The application of artistic color in graphic design highlights the characteristics of works and improves the artistic value of graphic design.This paper explains the application form of art color in graphic design visual communication,and analyzes the effect brought by the application of art color to graphic design visual communication and the effective strategy of applying art color to improve the visual communication effect of graphic design.
作者
朱贺
Zhu He(Zhengzhou Institute of Industrial Applied Technology,Xinzheng Henan 451100)
出处
《流行色》
2022年第7期153-155,共3页
Fashion Color
关键词
平面设计
视觉传达
效果
传统
策略
graphic design
visual communication
effect
tradition
strategy