影视剧对山东红色文化的编码研究

Research on the Coding of Shandong Red Culture by Film and Television Dramas

山东红色文化是中国红色文化的重要组成部分,与全国红色文化具有共同的内蕴,也有其自身鲜明的特质。山东红色文化的当代价值包括三方面:有利于融通历史与当代的历史价值、有利于弥合政治与人文的叙事话语的文艺价值、有利于崇高这一审美价值在现代意义上的重建。影视剧对山东红色文化符号进行影像化“编码”,将符合时代语境的红色文化进行影像“表征”,通过视觉语言和听觉语言,将具体可感的意象,缝合在人物形象和叙事话语中,生成为能够影响受众价值观的意义“场域”。具体来说,红色人物形象主要可分为卡里斯马型形象、平民形象、以及成长型中间形象三种类别。红色叙事话语是由革命者(卡里斯马型人物和平民人物)、反革命者(敌人)、非革命者(成长为革命者之前的中间形象)、非反革命者(麻木群众)这些符号要素按照两相对立的结构模式运行。

Shandong red culture is an important part of Chinese red culture.It has the same connotation as the national red culture,and also has its own distinctive characteristics.The contemporary communication value of Shandong red culture includes three aspects:the historical value that is conducive to the integration of history and the contemporary,the literary value that is conducive to bridging the political and humanistic narrative discourse,and the aesthetic value that is conducive to the reconstruction of the sublime in a modern sense.Film and television dramas“encode”the symbols of Shandong red culture in images,and“represent”the red culture in line with the context of the times.Through visual language and auditory language,specific and perceptible images are stitched into character images and narrative discourse to form a meaning“field”that can affect the values of the audience.Specifically,the red character image can be divided into three categories:charisma image,civilian image and growing middle image.The red narrative discourse is composed of revolutionaries(Karisma characters and civilians),anti-revolutionaries(enemies),non-revolutionaries(the middle image before growing into revolutionaries)and non-anti-revolutionaries(numb masses).These symbolic elements operate according to the structure mode of two opposites.