辽宁省长海县海岛自助旅游流网络结构分析

The Analysis of Network Structure of Island Self-service Tourism Flow in Changhai County

海岛各区域旅游发展差异较大,实现均衡性发展是海岛乡村振兴的有效途径。以辽宁长海县为案例,对网络游记样本数据进行处理,分析海岛自助旅游流空间结构特征。结果表明,海岛自助旅游流呈现7月峰值、季节差异较大、3日及3日内短期游玩为主的时间特征,“大分散、小集聚”的空间分布特征,以及带有自然符号的旅游景观空间行为偏好特征;海岛各区域旅游发展程度不一,大、小长山岛发展状况较好,广鹿岛、哈仙岛次之,獐子岛、海洋岛处于劣势;网络密度为0.0709的海岛自助旅游流空间结构由39个节点构成,核心区15个旅游景点内部联结频繁,边缘区内联系稀疏,区域带动性较弱;小水口森林公园、饮牛湾黄金海岸度假村、月亮湾海滨浴场等传统旅游吸引物中心性指数较高,集散与联结能力较强,具有非替代性竞争优势。依据研究结论提出“开发多样化主题旅游产品,完善海岛旅游空间线路,推进智慧海岛景区建设”的发展策略。

The tourism development of the islands is quite different,and achieving balanced development is an effective way to revitalize the rural areas on the islands.Taking Changhai County in Liaoning Province as a case,the sample data of online travel notes are processed to analyze the spatial structure characteristics of island self-service tourism flow.The results show that the temporal characteristics of the island self-service tourism are that tourism flow reaches the peak in July,the seasonal difference is large,and the short-term travel,especially three days travel or less than three days,is mainstream;the spatial distribution characteristics present"dispersion and assemblage",and the tourists preference for natural landscape.The tourism development level in different regions of the islands is different:the development level of large and small Changshan Island is higher,followed by Guanglu Island and Haxian Island,Zhangzi Island and Haiyang Island are at a disadvantage.The spatial structure of the island self-service tourism flow with a network density of 0.0709 consists of 39 nodes.The 15 tourist attractions in the core area are frequently internally connected,while the connections in the marginal areas are sparse and the regional driving force is weak.Xiaoshuikou Forest Park,Yinniuwan Gold Coast Resort,Moon Bay Beach and other traditional tourist attractions have high centrality index,strong distribution and connection ability,and have non-replaceable competitive advantages.Based on the research conclusions,the development strategy is proposed of"developing diversified theme tourism products,improving island tourism space routes,and promoting the construction of smart island scenic spots".