广播电视语言传播艺术作品评价的原则和标准

Principles and Standards for the Evaluation of Radio and Television Language Communication Works of Art

本文基于新媒体时代广播电视语言传播艺术作品发展的角度,分析了广播电视语言传播艺术作品的评价原则以及评价标准,从而推进广播电视语言传播艺术作品创作标准化,提升传播有效性。

Based on the perspective of the development of radio and television language communication works of art in the new media era,this paper analyzes the evaluation principles and evaluation standards of radio and television language communication works of art,so as to promote the standardization of radio and television language communication works of art and enhance the effectiveness of communication.