新时期意识形态接受机制的内在机理与实践路径研究

Research on the Internal Mechanism and Practical Path of Ideology Acceptance Mechanism in the New Era

意识形态的接受机制是指社会大众作为接受主体,在满足自身需求的基础上,对于意识形态内容有意识地进行认知、理解、认同,进而整合内化和实践外化。意识形态话语、主导者、接受者、传播媒介等作为意识形态接受机制的要素,相互影响、相互促进,有机地联系在一起,呈现出交互性、实践性和自主性等特点。在意识形态工作中,要以接受者为中心,满足社会大众个体需求,优化意识形态内容和话语体系,提升意识形态工作实效性。

The acceptance mechanism of ideology means that the public, as the subject of acceptance,consciously recognize, understand and identify the ideological content on the basis of meeting their own needs,and then integrates internalization and externalization of practice. Ideological discourse, leaders, receivers,media, etc., as the elements of the ideological acceptance mechanism, interact and promote each other, and are organically linked together, showing the characteristics of interaction, practice and autonomy. In ideological work,it is necessary to focus on the recipient, meet the individual needs of the public, optimize the ideological content and discourse system, and improve the effectiveness of ideological work.