设计色彩在产品设计实践中的应用

The Application of Design Color in Product Design Practice

产品可以通过色彩实现既定功能,还可以提高产品的美学价值,并且在设计色彩的作用下满足消费者的情感需求,调动消费者购买产品的欲望,从而提高产品的市场竞争力。因此,本文对设计色彩在产品设计实践中的应用进行分析,提出有效应用策略,希望为相关人员提供借鉴。

Products in the help of color to achieve the established function,but also can improve the aesthetic value of the product,and in the role of design color to meet the emotional needs of consumers,mobilize the desire of consumers to buy products,so as to improve the market competitiveness of products.Therefore,this paper analyzes the application of design color in product design practice,and puts forward the effective application strategy of design color in product design,hoping to provide reference for relevant personnel.