城市居民绿色出行方式选择行为影响因素建模

Modeling the influencing factors of urban residents′green travel mode choice behavior

在分析城市居民绿色出行选择行为影响因素的基础上,设计了城市居民绿色出行选择行为影响因素调查问卷并进行数据采集,回收有效问卷696份。应用SPSS软件对数据进行因子分析,将影响因素归结为自我认知、个人倾向、相关政策和交通设施4类。运用Amos软件建立城市居民绿色出行选择结构方程模型,通过修正MI值提升模型拟合程度,并根据负荷量归纳出各类因素对城市居民绿色出行选择行为的影响程度。结果表明:个人倾向对城市居民绿色出行方式选择的影响程度最大,其次为相关政策,第三为交通设施,而影响程度最小的为自我认知。

Based on the analysis of the factors influencing the green travel choice behavior of urban residents,a questionnaire on the factors affecting the green travel choice behavior of urban residents was designed and posted,and 696 valid questionnaires were collected.SPSS software was used to perform factor analysis on the data,the influencing factors are categorized into four types of factors:self-cognition,personal preference,related policies and transportation facilities.Amos software was selected to establish a structural equation model for urban residents′green travel choices,and improve the degree of model fit by correcting the MI value.According to the load,the influence of various factors on the green travel choice behavior of urban residents is summarized.The results show that personal preference has the greatest influence on the green travel choice of urban residents,followed by related policies,the third is transportation facilities,and the smallest is self-awareness.