技术创新理论视角下广东跨境电商的发展路径研究

Research on the Development Paths of Guangdong Cross-border E-commerce from the Perspective of the Theory of Technological Innovation

近年来,跨境电商在国际贸易大环境中占据越来越重要的地位,科学技术为现代经济创造出新的社会推动力,科技给跨境电商行业带来了新的突破。本文基于技术创新理论视角,突出新的组织形式或创新打破原有的组织形式,分析影响跨境电商主要发展的三大技术要素,即信息技术、资金技术和物流技术,研究技术创新理论视角下广东跨境电商发展的新路径,以期给其他省份跨境电商发展提供参考借鉴。

In recent years,cross-border e-commerce occupies a more and more important position in international trade;science and technology have created a new social driving force for the modern economy and brought new breakthroughs to cross-border e-commerce.From the perspective of the theory of technological innovation,this article highlights the new organizational forms or innovations to break the original organizational forms and analyzes the three major technological elements that aff ect the main development of cross-border e-commerce,namely,information technology,capital technology and logistics technology.This paper studies the new paths of the theoretical perspective of technological innovation to promote the development of cross-border e-commerce in Guangdong,to provide a reference for the development of cross-border e-commerce in other provinces.