赶超型国家中个体公共性的演变--以消费生活为例

Individual Publicness in Consumer Life

消费生活是一种社会生活,需要个体与个体之间的社会合作。但如何分析消费者在消费生活中的社会合作,现有文献尚没有形成分析框架。从“个体公共性”视角分析中国从计划体制到改革开放以后消费者的个体公共性的演变,剖析改革开放前后两个不同阶段所对应的两种不同类型的个体公共性——圣人型个体公共性和市民型个体公共性,并分析个体公共性类型形成的结构根源,有助于弥补这个短板。个体公共性类型的演变显示了中国社会超越费孝通所说的“差序格局”的普遍主义整合机制类型的转变。

Consumer life is a social life,in need of social cooperation between individuals.But there is little literature of how to analyze social cooperation in consumer life in terms of a theoretical framework.Addressing this gap,this paper analyzes the change of individual subjectivity(i.e.,individual publicness)from the period of planning economy to the period of marketization in China from a perspective of individual publicness.Two types of individual publicness and their respective structural roots are analyzed:Saint-like individual publicness and civil individual publicness.It is claimed that the change of the type of individual publicness indicates the change of the type of integrating mechanism of universalism.