数字化环境下建筑企业运营管理探究

Research on Operation Management of Construction Enterprises in the Digitization Era

信息化浪潮下,数字化转型成为福建省属国有企业一项创新性、长期性、系统性的工作,并已融入企业整体战略规划。结合福建省属国有建筑企业的部分实例,从企业组织结构、管理效能提升、价值共创等角度,探讨建筑企业在数字化环境下的转型方向和发展模型,提出建筑企业应顺应数字时代潮流,制定数字化转型的发展规划,落实数字化诊断工作,形成组织结构从金字塔结构向网状结构转变、管理方式从单位专业化向业务集成化发展,管理思维模式从纵向向横向等方面发展,以客户为中心、强调横向集成化的新型运营管理模式。

Under the tide of informatization, digital transformation has become an innovative, long-term and systematic work of state-owned enterprises in Fujian Province, and integrated into the overall strategic planning of the enterprise.Combined with some examples of state-owned construction enterprises in Fujian Province, this paper analyzes the transformation direction and development model of construction enterprises in the digital environment from the perspectives of enterprise organizational structure, management efficiency improvement and co-value creation, put forward the construction enterprises should keep up with the trend of the digital age, take the initiative to develop digital transformation of development planning, to carry out the digital diagnosis work.A new operation and management mode is formed, in which the organizational structure changes from pyramid structure to network structure, the management mode develops from unit specialization to business integration, and the management thinking mode develops from vertical to horizontal.The new operation and management mode is customer-centered and emphasizes horizontal integration.