新能源汽车产业商业模式创新多要素联动机制研究——基于创新生态系统视角

Research on the Multi-factor Linkage Mechanism of New Energy Automobile Industry Business Model Innovation:Based on the Perspective of Innovation Ecosystem

基于创新生态系统理论和种群关系理论,将我国新能源汽车产业上市公司划分为不同生态位企业种群。运用模糊集定性比较分析法,从资源基础、企业家精神、技术创新、激励水平和环境动态性5个维度出发,探究不同生态位新能源汽车企业种群商业模式创新的联动机制。研究结果表明:低生态位企业种群存在“技术创新-激励水平”“技术创新-环境动态性”两种高水平商业模式创新联动机制;中生态位企业种群主要通过内部资源基础和企业家精神驱动来实现商业模式创新发展;高生态位企业种群存在“企业家精神-环境动态性”“企业家精神”“激励水平-环境动态性”三种商业模式要素联动机制。

Based on innovation ecosystem theory and population relationship theory,listed companies in China’s new energy automobile industry are divided into groups of companies in different niches.Based on the qualitative comparative analysis of fuzzy set,the linkage mechanism of business model innovation of new energy automobile enterprise groups in different ecological niches was explored from five dimensions of resource base,entrepreneurship,technological innovation,incentive level and environmental dynamics.The research results show that in the low-niche enterprise population,there are two high-level business model innovation linkage mechanisms of“technical innovation-incentive level”and“technological innovation-environmental dynamics”;in the mid-niche enterprise population,enterprises are mainly driven by internal resource base and entrepreneurial spirit to achieve business model innovation and development;in the high-niche,there are three business model elements linkage mechanisms of“entrepreneurship-environmental dynamics”,“entrepreneurship”,and“incentive level-environmental dynamics”.