文旅融合背景下城市书房创新发展定位与对策研究

Research on the Orientation and Countermeasures of the Innovative Development of City’s Study Under the Background of Cultural and Tourism Integration

城市书房是公共文化服务打通“最后一公里路”的创新渠道,是推动图书馆事业高质量发展的“动力源”。我国文旅融合发展迈入了“十四五”时期,城市书房被赋予了新的角色定位,文化与旅游事业撞出了新的火花。本文分析了新时代愿景下“城市书房+旅游”发展耦合点,明确了城市书房作为文化建设立足点、文化交流出发点、文旅融合落脚点、文化共享切入点、文化传承着力点的发展定位,并提出要把握机遇、践行使命,通过规范制度管理、科学选址布局、加强政企合作、促进多元共生与创新推广模式等举措,积极应对挑战,推动城市书房的可持续发展。

The City’s Study is an innovative channel for public cultural services to open up the "last mile" and a "power source" to promote the high-quality development of library undertakings. China’s cultural and tourism integration development has entered the "14 th Five-Year Plan" period, the city library has been given a new role positioning, and the collision of culture and tourism has created new sparks. This paper analyzes the development coupling point of "City’s Study + tourism" under the vision of the new era, and clarifies the development positioning of City’s Study as a cultural construction foothold, cultural exchange starting point, cultural and tourism integration footing, cultural sharing entry point, and cultural inheritance focus. And it puts that we must seize opportunities and fulfill our mission, actively respond to challenges through standardized system management, scientific site selection, strengthen government-enterprise cooperation, promote diversified symbiosis and innovative promotion models, and promote the sustainable development of City’s Study.