数字赋能构建体育发展新格局:理论逻辑与实践基础

Digital Empowerment to Construct a New Pattern of Sports Development:Theoretical Logic and Practical Basis

构建体育发展新格局是新发展阶段我国体育发展的一大战略命题,数字赋能被视为驱动生产方式、生活方式和治理方式升级的重要引擎,将数字技术应用于构建体育发展新格局的实践中,是乘势而上筑牢体育强国根基、奋力实现体育现代化的时代要求和必然选择。数字赋能可以通过推动“部门体育”向“社会体育”变革、“在域体育”与“脱域体育”融合、“闭圈体育”向“破圈体育”转变、“精英体育”与“全民体育”共生,助力构建政府主导有力、社会充满活力、市场规范有序、人民积极参与的体育发展新格局。“数智时代”的社会新形态、“数字中国”的政策新蓝图、“5G应用”的技术新动力、“线上消费”的需求新变革,分别为数字赋能构建体育发展新格局营造了新生态、激活了新机遇、提供了新引擎、释放了新活力。

Building a new pattern of sports development is a major strategic proposition of China’s sports development in the new development stage. Digital empowerment is seen as an important engine to drive the upgrading of mode of production,lifestyle and governance. The application of digital technology in the practice of constructing new pattern of sports development is the time requirement and inevitable choice for building the foundation of sports power and striving to realize sports modernization. The digital empowerment can promote the transformation from “Department Sports”to “Social Sports”,the integration of “Offline Sports” and “Online Sports”,the transformation from “Closed-loop Sports” to “Broken-loop Sports”,and the symbiosis of “Elite sports” and “Sport for all”,to help build the new pattern of sports development. The new social formation of the “Digital Age”,the new policy blueprint of “Digital China”,the new technological driving force of“5G application”and the new demand transformation of “Online consumption” have created a new ecology,activated new opportunities,provided new engines and unleashed new vitality for the construction of a new pattern of sports development with digital empowerment respectively.