基于抖音平台的推荐书目内容分析研究

Research on Content Analysis of Recommended Bibliographies Based on Douyin

文章以抖音平台的热门推荐书目类短视频为研究对象,运用网络调研法和内容分析法考察其在推荐书目中的应用情况,包括视频内容、视频呈现、账号类型等的分析。提出对于图书馆利用抖音平台进行推荐书目工作的几点实践建议。

This paper takes short videos of popular recommended bibliographies on Douyin as the research object,and investigates their application in recommended bibliographies by using network research method and content analysis method,including analysis of video content,video presentation,account types,etc.The paper proposes some practical suggestions for libraries to use Douyin for recommend bibliographies.