赣南客家女红文化产品创新设计与开发研究

Research on Innovative Design and Development of Gannan Hakka Female Red Cultural Products

该文将以民俗学、服饰设计学、经济学、设计学等相关学科理论为指导,通过实地调查、实证案例参考等研究方式,对赣南客家女红文化资源进行深度调研,对赣南客家女红文化资源进行收集、梳理与归纳,并收集各类女红实物作品及相关数字资源,通过提炼出的代表性设计元素表达出赣南客家女红文化在现代产品设计中多样性呈现方式。基于乡村振兴视野下的产品创新设计是该研究的立足点,因此如何从赣南女红文化当中提炼精髓,分析出可用于当下创新设计的灵感元素,并设计制作出符合时代趋势,具备市场潜质的文化性产品是该文的重点研究工作。

This article will be guided by the theories of folklore,costume design,economics,design and other related disciplines,through field investigations,empirical case reference and other research methods,to conduct an in-depth investigation of the cultural resources of Gannan Hakka female red,Gannan Hakka female red Collecting,sorting out cultural resources,and summarizing,collecting all kinds of Nvhong physical works and related digital resources,and expressing the diversity of the Gannan Hakka Nvhong culture in modern product design through the representative design elements extracted.Product innovation design based on the perspective of rural revitalization is the foothold of this research.Therefore,how to extract the essence from the Jiangnan female red culture,analyze the inspiration elements that can be used in the current innovative design,and design and produce in line with the trend of the times,with market potential The cultural product of this article is the key research work of this article.