新媒体时代高校学生思政教育的发展策略探究

Research on the Development Strategy of Ideological and Political Education of College Students Based on New Media

新媒体的出现彻底改变了传统的信息传播方式,对高校的思政教育也带来了一定的影响。在当今新媒体快速发展的时代,高校学生的日常生活已离不开新媒体,高校的学生思想观念还没有完全地成熟,而且很容易受到外界因素的影响,新媒体上的信息多种多样,在这种环境背景下,高校必须要加强对新媒体的研究,发挥新媒体的积极影响,采取相应的策略促进对学生思政教育的提升。该文主要是根据自媒体的特征,从学生的思想价值观念、思政教育环境以及人际交往的能力方面指出新媒体对高校思政教育的影响,并分析和探讨了新媒体环境下高校学生思政教育的发展策略。

The emergence of new media has completely changed the traditional way of information transmission,and has also brought a certain impact on Ideological and political education in Colleges and universities.In today's era of rapid development of new media,college students'daily life is inseparable from new media,college students'ideas are not fully mature,and it is easy to be affected by external factors,the information on new media is diverse,in this context,colleges and universities must strengthen the research on new media,give play to the positive influence of new media,and take corresponding measures Strategies to promote the ideological and political education of students.this paper points out the influence of new media on Ideological and political education in Colleges and universities from the aspects of students'ideological values,ideological and political education environment and interpersonal communication ability,and analyzes and discusses the development strategy of College Students'Ideological and Political Education under the new media environment.