基于SPSS的环保型服装材料发展趋势的研究

Research on development trend of environmental protection clothing materials based on SPSS

在疫情背景下,科学防疫、绿色环保、可持续发展等概念成为研究热点,消费者更关注环境保护以及健康生活。环保/可持续时尚已经成为国际产业界、时尚界共同的话题和新的风向标。文章以各个年龄段的人作为调查对象,通过调查问卷的方式对135人进行调查,以对环保型服装材料的了解程度为基础,运用SPSS软件进行数据分析。结果表明,当前背景下,大多数人支持环保型服装材料,接受度也逐步提高。要想持续有效地推广环保型服装,激发其巨大的市场潜力,必须增强人们的环保意识,大力宣传环保型材料的优势,让人们了解到环保型服装不仅对环境友好,还对自身的身体健康友好。该结果为品牌建立环保型服装材料体系提供了科学的参考依据。

In the context of the epidemic, the concepts of scientific epidemic prevention, green environmental protection and sustainable development have become the research hotspots, and consumers pay more attention to environmental protection and healthy life. Environmental protection/sustainable fashion has become a common topic and a new wind vane in the international industry and fashion scene. This paper takes people of all ages as the survey objects, and surveys 135 people through questionnaires, based on the understanding level of environment-friendly clothing materials, and using SPSS software for data analysis. The results show that, under the current background, most people support environmental protection clothing materials, and the acceptance is also gradually improved. In order to continuously and effectively promote environmental protection clothing and stimulate its huge market potential, it is necessary to enhance people’s environmental awareness, vigorously publicize the advantages of environmental protection materials, and let people understand that environmental protection clothing is not only friendly to the environment, but also friendly to their own health. The results provide a scientific reference for the brand to establish an environmental protection clothing material system.