数字治理视角下接触追踪技术的公众使用意向与行为研究

Research on Public Usage Intention and Behavior in Contact Tracing Technology from a Digital Governance Perspective

[目的/意义]接触追踪技术作为数字治理的典型手段,其潜在功能的发挥取决于公众的广泛使用。探究我国公众对接触追踪技术的使用意向及行为的影响因素,有助于为政府推动接触追踪技术应用提供决策参考,从而助力其常态化应用。[方法/过程]剖析公众参与数字治理的能力要素,并将其纳入技术接受与使用整合模型,构建出数字治理视角下接触追踪技术的公众使用行为的概念模型。然后,通过问卷调查获取数据,使用统计分析方法验证模型和研究假设。[结果/结论]公众对接触追踪技术的使用意向显著正向影响使用行为;绩效期望、付出期望、社会影响、便利条件、政府信任、技术信任分别显著正向影响接触追踪技术的公众使用意向;使用意向分别对绩效期望、付出期望、社会影响、便利条件、政府信任、技术信任与使用行为之间的关系产生中介作用;技术依赖显著正向影响技术压力。

[Purpose/Significance]As a typical method of digital governance,the potential function of contact tracing technology depends on the widespread use of the public.Exploring the factors influencing the public's intention and behavior towards the use of contact tracing technology in China will help inform the government's decision to promote the use of it,thus helping its normalized application.[Method/Process]This paper constructed the conceptual model of the public's use behavior of contact tracing technology from the perspective of digital governance after analysing the elements of the public's ability to participate in digital governance and incorporating them into the unified theory of acceptance and use of technology.Data was obtained through questionnaires and statistical analysis was used to test the model and research hypotheses.[Result/Conclusion]Public intention to use contact tracing technology has a significant positive impact on usage behavior;the public's performance expectation,effort expectation,social influence,facilitating conditions,government trust and technology trust have a significant positive impact on the intention to use contact tracing technology separately;the mediating effects of usage intention on the relationship between performance expectancy,effort expectancy,social influence,facilitating condition,government trust,technology trust and usage behavior are all verified;the public's technology dependence has a significant positive influence on technostress.