沙洲瑶族村视觉导向标识系统设计研究

Research on the Design of Shazhou Yao Village’s Visual Guidance Sign System

随着近些年美丽乡村建设战略的实施以及乡村旅游产业的发展,全国各地乡村充分挖掘自身的文旅文化资源,形成了具有特色和地域特征的乡村文旅产业,但是其视觉导向标识系统的设计却不尽如人意,严重影响了美丽乡村建设和乡村产业发展。基于此,本文在对视觉导向标识系统进行阐述的基础上,针对汝城县沙洲瑶族村导向标识系统所存在的问题,探索其视觉导向标识系统设计的策略。

With the implementation of the construction strategy of beautiful villages and the development of rural tourism industry in recent years, villages all over the country have fully exploited their own cultural and tourism resources and formed a rural cultural and tourism industry with characteristics and regional characteristics. However, the design of its visual guidance sign system is not satisfactory, which has seriously affected the construction of beautiful villages and the development of rural industries. Based on this, this paper discusses the design strategy of the visual guidance sign system for Shazhou Yao Village in Rucheng County on the basis of the description of the visual guidance sign system.