新媒体背景下高校创业教育路径研究

Research on the Path of Entrepreneurship Education in Colleges and Universities under the Background of New Media

新媒体时代的到来,不仅为大学生创业就业带来了机遇,同时也对创业教育提出了全新的挑战。通过对开展创业教育必要性的分析,结合当前大学生创业就业困境,提出利用先进技术促进创业主体现代化、构建虚拟平台提高大学生创业能力、依托新媒体资源开展多元课程教育、完善新媒体创业教育平台考核机制等有效路径,旨在能够增强大学生创业教育效果,促进广大学生就业与自主创业。

The advent of the new media era not only brings opportunities for college students entrepreneurship and employment,but also poses new challenges for entrepreneurship education.Through the analysis of the necessity of carrying out entrepreneurship education,this paper combines with the current difficulties of college students entrepreneurship and employment,and proposes some effective ways,such as using advanced technology to promote the modernization of entrepreneurial subjects,building a virtual platform to improve college students entrepreneurial ability,relying on new media resources to carry out diversified education courses,and improving the assessment mechanism of entrepreneurship education platform of new media,so as to improve the effect of college students entrepreneurship education and promote the employment and self-employment of students.