以“家”为媒:城乡传播关系与农民日常生活秩序重构

Taking“Family”as the Media:Reconstruction on Urban-Rural Communication and Farmers′Daily Life Order

快速城镇化进程中,中国基层乡土社会加速向城乡社会转型,以家庭为单位的农民日常生活在城乡之间展开。不同于媒介中心主义和城市中心主义的解释路径,将“家”引入城乡传播关系的研究视野,家与新媒介的互嵌,使家庭成为连接城乡的传播主体和媒介。连接城乡的“家”具有实体性和意义性的统一,以“家”为媒建构起城乡日常生活之间双向互动和社会交往的桥梁,克服了媒介中心主义路径下城乡之间传播的主体性缺位。城乡社会和网络社会背景下,传统乡村日常生活秩序逐渐解体,铺展在城乡之间的家以及新媒介技术的进步和应用,重构了媒介化的城乡日常生活秩序,促进城乡生活共同体的形成,为建构转型期城乡融合的新型城乡关系格局提供了传播学的主张和视野启示。

In the process of rapid urbanization,the rural society has accelerated its transformation to the urban-rural society,and farmers live their daily life in the unit of familyinthe urban-rural areas.Different from the interpretation path of media centralism and urban centralism,“family”is introduced into the research field of urban-rural communication relations,and the interaction of family and new media makes family become the communication subject connecting urban and rural areas.The“family”that connects urban and rural areas has the unity of substantiality and significance.With the“family”as the medium,a bridge of two-way interaction and social interaction between urban and rural daily life has been built,which overcomes the lack of subjectivity of communication between urban and rural areas under the path of media centralism.Under the background of urban and rural society and the network society,the traditional rural daily life order gradually disintegrates,the family spread between urban and rural areas,and the application of new media technology reconstruct the mediated urban and rural daily life order,promote the formation of urban and rural life communities,and provide the advocacy and enlightenment of communication science for the construction of a new urban-rural relationship pattern of urban and rural integration in the transition period.