基于大数据的物流供应链管理创新策略研究

Research on Innovation Strategy of Logistics Supply Chain Management Based on Big Data

随着科学技术的不断发展,人类已经步入了互联网时代。信息技术、互联网技术与大数据技术推动了社会的发展,也促进了行业的变革。大数据技术对于现代物流企业与物流供应链管理有着重要影响。在物流供应链管理中,大数据技术使物流供给和需求匹配问题、资源优化与共享问题得到有效解决,物流供应链的运营效率得到提高,基于此,需要高度重视大数据技术在物流供应链管理中的应用。对大数据技术进行概述,分析了大数据技术在物流供应链管理中应用的意义,全面论述大数据技术在物流供应链管理中应用的创新策略,并对大数据在物流供应链管理中应用的前景进行展望,从而为现代物流企业发展提供参考。

With the continuous development of science and technology,mankind has entered the Internet era.Information technology,Internet technology and big data technology have promoted the development of society and the transformation of the industry.Big data technology has an important impact on modern logistics enterprises and logistics supply chain management.In logistics supply chain management,big data technology can effectively solve the problems of logistics supply and demand matching,and resource optimization and sharing,and improve the operational efficiency of logistics supply chain.Based on this,it is necessary to attach great importance to the application of big data technology in logistics supply chain management.This paper gives an overview of big data technology,analyzes the significance of the application of big data technology in logistics supply chain management,comprehensively discusses the innovation strategy of big data technology application in logistics supply chain management,and looks forwand the application of big data technology in logistics supply chain management,so as to provide a reference for the development of modern logistics enterprises.