文旅融合视角下的天津市乡村旅游发展路径研究

Research on the Development Path of Rural Tourism in Tianjin from the Perspective of Culture and Tourism Integration Path and Pattern

在系统梳理相关文献的基础上,分析了天津市乡村文化旅游资源的物质文化和非物质文化因子构成,并从旅游产品文化内涵、社区居民参与、旅游商品创意、乡村之间利益冲突几个方面探讨了目前面对的障碍,提出了文旅融合的乡村旅游发展模式和具体实施措施。

Based on reviewing some relevant research literature, this paper analyzes the composition of material and non-material cultural factors of rural cultural tourism resources in Tianjin.This paper discusses the current obstacles from the aspects of cultural connotation of tourism products, participation of community residents, creativity of tourism commodities and interest conflict between villages. Finally, it puts forward the rural tourism development pattern and specific implementation measures of culture and tourism integration.