大数据思维融入高校日常思政教育研究

Research on the integration of big data thinking into daily ideological and political education in colleges

大数据时代的来临有力推进了高校大学生日常思政工作在思路、路径、方法等方面的创新,为思政工作注入了全新的活力与动能。文章围绕大数据驱动下高校思政工作的创新发展,在分析其当前面临问题的基础上,对大数据介入大学生日常思政教育的应用呈现加以阐释,探讨了大数据助推思政教育由线性向系统性转变、由普适化向个性化方向发展的转向,并对高校大学生日常思政教育大数据平台的建构及应用实践展开深入研析。

The advent of the era of big data has strongly promoted the innovation of ideas,paths and methods in the daily i deological and political work of college students,and injected new vitality and kinetic energy into the ideological and political work.This article focuses on the innovation and development of college ideological and political work driven by big data.On the basis of analyzing the problems faced by its current development,it explains the application of big data involved in the daily ideo-logical and political education of college students,and discusses the promotion of big data.The ideological and political education has changed from linear to systematic and from universal to individualized.Finally,the construction and application practice of the big data platform for daily ideological and political education of college students is deeply researched and analyzed.