新媒体时代下电视新闻面临的挑战与应对策略

Challenges and countermeasures of TV news in new media era

在信息化背景下,各种断媒体的出现,让传统新闻媒体传播方式发生一定变化。新媒体给人们工作、生活提供了便利,利用互联网、移动端等技术,并借助微博等公共平台,把各种类型数据整合处理.高效传递,可以让人们及时获得所需的信息,提高新闻传递效率。为了让电视新闻行业在新媒体时代背景下健康发展,需要结合新媒体时代电视新闻面临的挑战,进一步分析电视断闻在迎接挑战时的应对策略。

In the context of informatization,the emergence of various new media has changed the traditional news media communication mode to some extent.New media has provided convenient conditions for people's work and life.With the help of Internet,mobile terminal and other technologies,with the help of public platforms such as microblog,various types of data are integrated and transmitted efficiently,so that people can get the information they need in time and improve the efficiency of new transmission.In order to make TV news develop healthily in the context of the new media era,it is necessary to further analyze the coping strategies of TV news when meeting the challenges in combination with the challenges posed by the new media era.