摘要
校服是教育事业不可或缺的重点物资,是占据中国人口近1/4的学生日常穿着频次最高的服装类别,由此可见,我国校服市场广阔。随着生活水平的提高,人们不仅对校服的审美提出要求,对校服的功能性也越来越重视。为了促进校服产业进步和功能性校服发展,分析校服的发展现状,了解校服消费者对校服的满意程度及其对校服的不同需求,对校服进行有针对性、创新性的研究设计势在必行。文章对各个年龄段的人进行调查,通过调查问卷的方式,以对功能性校服的了解程度为基础,运用SPSS软件进行数据分析。结果表明,当今校服市场与广大学生的真正需求有一定差距,但若能开发和设计出针对学生的合理的功能性校服,校服的市场前景将相当可观。
School uniform is an indispensable key material for education, it is the clothing category with the highest daily wear frequency for the students accounting for nearly 1/4 of Chinese population. It can be seen that China’s school uniform market is broad. With the improvement of living standards, people not only put forward requirements for the aesthetics of school uniforms, but also pay more and more attention to the functionality of school uniforms. In order to promote the progress of the school uniform industry and the development of functional school uniforms, it is imperative to analyze the development status of school uniforms, understand the satisfaction of school uniforms consumers and their different needs for school uniforms, research and design school uniforms in a targeted and innovative way. This paper surveys people of all ages, and uses SPSS software to analyze the data through questionnaires based on the understanding of functional school uniforms. The results show that there is a certain gap between the current school uniform market and the real needs of students, but if we can develop and design reasonable functional school uniforms for students, the market prospect of school uniforms will be considerable.
作者
王赛红
秦芳
吴友琼
Wang Saihong;Qin Fang;Wu Youqiong(Jinling Institute of Technology,Nanjing 211169,China)
关键词
校服
功能性服装
防护性功能
SPSS分析
school uniform
functional clothing
protective function
SPSS analysis