在比较的视野下:移动互联网时代的突发事件与媒介化治理

The Emergencies and the Mediatization of Governance in the Mobile Internet Era:A Comparative Perspective

媒介化治理是善治目标下多元治理主体运用各种媒介广泛和深度参与的公共治理。当下中国的媒介化治理,在空间向度上为中国的媒介制度和社会基础所限定,于治理主体维度形成党委领导、政府主导、社会协同、公众参与的有机体系,于治理机制维度强调在服务国家治理体系现代化建设的顶层设计中凸显媒介逻辑,于治理层次维度具有宏观层面体制建设、中观层面机制协调和微观层面事件介入的全覆盖特征;在时间向度上为21世纪10年代兴起的移动互联技术所锚定,具有个人转向的主体结构、移动互联的行动网络、高清视频的信息内容和多种应用的技术赋能等新阶段媒介特征。具有特定时空限定的中国媒介化治理,需要在治理状态上实现常态情形下的服务型治理与突发情形下的应急化治理并行发展,在治理路径上实现基于媒介基本功能、应对可能风险的全系统治理,即强化权威信息、重视情绪疏导、聚焦理性共识和促进有序动员等。

Mediatization of governance is a kind of public governance in which multiple governance subjects use various media extensively and deeply to participate,meeting the goal of good governance.At present,China’s mediatization of governance is limited by China’s media system and social foundation in spatial dimension.It forms an organic system of the CPC committee leadership,government dominance,social collaboration and public participation in the governance subject dimension,and emphasizes media logic in the top-level design of serving the modernization of the national governance system in the governance mechanism dimension.At the governance level,it has the characteristics of full coverage of institutional construction at the macro level,mechanism coordination at the middle level and event intervention at the micro level.In the time dimension,it is anchored at the mobile Internet technology emerging in the 21st century.It has the characteristics of the new stage of media,such as the main structure of personal orientation,the mobile Internet action network,the information content of high-definition video and the technical empowerment from various applications.China’s mediatization of governance with specific time and space limits needs to realize the parallel development of service-oriented governance in normal situations and emergency-oriented governance in emergencies,and realize the whole-system governance based on the basic functions of media to deal with possible risks in the governance path,that is,strengthening authoritative information,attaching importance to emotional guidance and focusing on rational consensus and promote orderly mobilization.