梧州市六堡特色小镇旅游文创视觉元素设计研究

Research on the Design of Visual Elements of Tourism Cultural Creation in Wuzhou Liubao Characteristic Town

本文通过对旅游文创及特色小镇二者概念及关系的引入,深入分析六堡镇旅游文创现状,探究其文创产业与地域文化结合的途径与方法,立足于视觉元素设计探寻六堡茶文创产品的更多可能性。

By introducing the concepts and relations between tourism cultural innovation and characteristic town,this paper makes an in-depth analysis of the current situation of tourism cultural innovation in Liupao Town,explores the ways and methods of combining its cultural innovation industry with regional culture,and explores more possibilities for cultural innovation products of Liupao tea based on visual element design.