民间文学资源与旅游开发融合发展的创新思路

Innovative Ideas for the Integrated Development of Folk Literature Resources and Tourism Development

民间文学向来是中华民间艺术的宝库,是不可遗失的珍贵财产。随着民众精神层次的不断提高,现存的大量风光旅游与民众的消费层次、精神追求之间产生矛盾,促使民间文学资源登上时代舞台,传递文化价值的同时也推进区域旅游的建设与发展。民间文学资源与旅游开发相互融合发展,利用创新驱动力,加快文学资源的传播,弘扬文学资源所传递的精神与文化内涵,同时在文学资源的带动下加快区域旅游的开展,拉动旅游区域的经济、生态、文化效益增长。

Folk literature has always been the treasure house of Chinese folk art,and it is a precious property that cannot be lost.With the continuous improvement of the people's spiritual level,the existing large number of scenic tourism and the people's consumption level and spiritual pursuit have conflicted,which has prompted the folk literature resources to be on the stage of history.While conveying cultural value,it also promotes the construction and development of regional tourism.Folk literature resources and tourism development are integrated and developed,using the driving force of innovation to speed up the dissemination of literature resources,carry forward the spirit and cultural connotation conveyed by literature resources,and speed up the development of regional tourism.Economic,ecological and cultural benefits will increase.