新时代中国共产党形象建设:现实意义、呈现样式与路径选择

The Image Construction of the Communist Party of China in the New Era:Realistic Significance,Presentation Style and Promoting Path

党的形象关乎党、国家、民族的命运。新时代中国共产党加强形象建设,是持之以恒推进党的建设新的伟大工程的内在要求,是增强政党认同度、巩固党的执政地位的重要保障,是建设现代化强国、汇聚民族复兴伟力的现实要求,是塑造良好国际形象、提升国际影响力的必然选择。新时代党的形象主要从人民公仆形象、清正廉洁形象、勤政务实形象、民族脊梁形象、时代先锋形象、世界大党形象六个方面铺陈展现。新时代加强党的形象建设,必须提升执政实绩,夯实党的形象的物质基础;恪守人民立场,坚持党的形象的价值取向;勇于自我革命,加强党的形象的动力支撑;树立大历史观,厚植党的形象的历史根基;创新传播载体,提升党的形象的传播能力。

The image of the Party is related to the fate of the Party,the country and the nation.Strengthening the image construction of the Communist Party of China in the new era is an inherent requirement for consistently promoting the new great project of Party building,an important guarantee for enhancing the identity of political parties and consolidating the governing position of the Party,a realistic requirement for building a modern and powerful country and gathering great strength for national rejuvenation,and an inevitable choice to shape a good international image and enhancing international influence.The image of the Party in the new era is mainly presented in six aspects:the image of the public servant of the people,the image of integrity,the image of diligence and pragmatism,the image of the backbone of the nation,the vanguard image of the times,and the image of the world's major party.To strengthen the construction of the Party's image in the new era,we must improve the achievements of governance and consolidate the material foundation of the Party's image;abide by the position of the people and adhere to the value orientation of the Party's image;dare to selfrevolution and strengthen the dynamic support of the Party's image;establish a great historical outlook and strengthen the historical foundation of the Party's image;innovate the communication carrier and improve the communication ability of the Party's image.