期刊文献+

慈善捐赠对企业财务绩效影响关系的边界条件研究——基于元分析的探索 被引量:1

下载PDF
导出
摘要 文章从代理理论、利益相关者理论等多种理论视角出发,深入分析慈善捐赠对企业财务绩效的影响机理,并采用元分析的方法,对收集的55个原始研究进行详细剖析。结果表明:慈善捐赠与企业财务绩效之间确实存在显著正相关关系,企业财务绩效测量方式、国家文化维度、国家发达程度、研究时间点对慈善捐赠与企业财务绩效的关系起到不同程度的调节作用,这表明慈善捐赠与企业财务绩效的关系确实会受到时间、空间、文化特征及绩效测量方式的影响。
出处 《财会通讯》 北大核心 2022年第24期43-48,共6页 Communication of Finance and Accounting
基金 财政部“全国会计名家工程”项目“基于可持续发展战略的管理会计理论体系研究和平台建设”阶段性研究成果。
  • 相关文献

参考文献1

二级参考文献17

  • 1何佳讯.中外企业的品牌资产差异及管理建议——基于CBRQ量表的实证研究[J].中国工业经济,2006(8):109-116. 被引量:29
  • 2Brown, T. 1. and Dacin, P. A. The company and the product: Corporate association and consumer product re?sponses[J].Journal of Marketing, 1997 ,61 :68 -84.
  • 3Sen, Sankar, Bhattacharya. Does Doing Good Always Lead to Doing Better - Consumer Reactions to Corpo?rate Social Responsibility[J].Journal of Marketing Research,2001 ,38(2) :225 -244.
  • 4Jiyang Bae, Glen T. Cameron. Conditioning effect of prior reputation on perception of corporate giving[J] . Public Relations Review ,2006 ,32: 144 -150.
  • 5Joe M. Ricks,Jr. the effects of strategic corporate phi?lanthropy on consumer perceptions: an experimental as?sessment[DJ. PHD dissertation, Louisiana State Uni?versity,2002.
  • 6Lafferty, B. A. "Cause - related Marketing: Does the Cause Make a Difference in Consumers Attitudes and Purchase Intentions toward the Product?" Working pa?per ,Department of Marketing, florida State University, Tallahassee, FL, 1996.
  • 7McWilliams,A. and Siegel,D. Corporate social respon?sibility: a theory of the firm perspective[J] . Academy of Management Review,2001,26(1) :117 -127.
  • 8Mohr, L. A. , Webb, D.J. The Effect of Corporate Social Responsibility and Price on Consumer Responses[J] . TheJournal of Consumer Affairs. 2005 ( 39) : 121 -147.
  • 9M. Palaz6n - Vidal, E. Delgado - Ballester. Sales Pro?motions Effects on Consumer - Based Brand Equity. In?ternationalJournal of Market - Research, 2005 ( 47 ) : 179 -246.
  • 10Aaker, David A. Measuring Brand Equity Across Prod?ucts And Markets[J]. California Management Review, 1996,38 (3) :102 -120.

共引文献2

同被引文献3

引证文献1

相关作者

内容加载中请稍等...

相关机构

内容加载中请稍等...

相关主题

内容加载中请稍等...

浏览历史

内容加载中请稍等...
;
使用帮助 返回顶部