融媒体背景下红色文化融入高校党员教育的实施策略研究

Research on the Implementation Strategy of Integrating Red Culture into Party Member Education in Colleges under the Background of Media Convergence

红色文化蕴含着丰富的内涵,是党员理想信念的重要源泉,是高校党员党性教育的重要内容。近年来,随着网络新媒体的崛起和应用,高校党员教育的平台和载体更加丰富多样。本文以融媒体为背景,结合高校党员教育实际,探索提出应用新媒体技术将红色文化融入党员教育的实施策略,旨在进一步创新培养教育内容和形式,深入推进红色文化传承、党性修养提升和立德树人任务落实。

Red culture contains rich connotations, which is an important source of Party members’ ideals and beliefs. And it is also an important content of Party spirit education for Party members in colleges. In recent years, with the rise and application of network new media, the platforms and carriers of Party member education in colleges have become more abundant and diverse. Based on the media convergence and the reality of Party member education in colleges, this paper explores and puts forward the implementation strategy of integrating red culture into Party member education by applying new media technology, aiming at further innovating the content and form of training education, and further promoting the inheritance of red culture, the improvement of Party spirit and the implementation of the task of cultivating morality.