吉林老字号酒中洮南香酒品牌设计形象应用

Application of Brand Design Image of Taonan Fragrant Wine in Jilin

洮南香酒品牌是中国驰名商标。为拓展新市场进行品牌形象设计,提取发展历史、制造工艺等进行元素整合,以新媒体时代的视觉传达形式表现,通过完善酒包设计,促进品牌市场发展。

Taonan wine brand is a well-known brand in China.In order to expand the new market for brand image design,the paper extracts the development histroy,manufacturing process and other elements integration,in the new media era of visual communication form,through the improvement of the wine package design,promote the brand market development.